What is a product render?

Product render is a visual, realistic and highly accurate representation of a product or project. At Infinitia we are specialists in photorealistic renders, generating tangible ideas for your business.

Cutting-edge technology and the experience of a team of specialists come together to create real, quality projects. Find out more and discover this visualization, concepts and rendering service.

Photorealistic rendering: Our specialty

When asked what a render is for Infinitia, we can explain that in our laboratory we are specialized in photorealistic rendering. Photorealistic images of the product, which are created at the end of this creation process. This type of render, for example, is the one that is presented to a client for validation.

We combine rendering with photorealism, in this way we work on both the aesthetics and the more technical explanation. A photorealistic product render helps to speed up the user’s decision-making process and, therefore, promote the sales process. However, rendering in Infinitia is also linked to images that show the operation or structure of a product, which facilitates a better understanding of its processes.

If you want to know more about this product rendering and concept visualization service, contact us and we will answer all your questions.

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Concept visualization: What is it?

We turn an idea into an understandable model. In this Infinitia concept visualization service, we generate the first images or initial drawings that allow you to understand the product, while also laying the foundations for its rendering.

Concept visualization belongs to the initial phase of your product development. We will show you a series of ideas that will allow us to establish with you the lines of work necessary to develop your product in depth.

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Render neumatico

Applications of product renderings

We give physical appearance to products. Through this technique, we generate perfect graphic material to show to clients or investors. The product render has a dual purpose: aesthetic and dissemination. On the one hand, it allows us to show the final product in a visual and striking way and, on the other, it helps us to explain its mechanisms and operation.

Thus, we can find different types of renders:

  • Final product rendering
  • Render of product parts (exploded or broken down)
  • Render of the operation of each part of the product
  • Render to highlight certain elements within the design

How do we work at Infinitia?

At Infinitia we use the latest technology to create 3D renders. Specifically, we use professional photorealistic rendering software, as well as tools for generating high-quality images and sketches prior to rendering. This innovation allows us to generate models of future products with high precision, without missing any detail: scale, color, texture, etc.

Product rendering is essential for any type of company that is dedicated to product development. From industries to organizations with their own product, from any sector such as, for example, the automotive industry. Whenever you have a product that needs to be visualized or shown to your audience, you can use this technology. For more information, contact us, the Infinitia team.

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Render producto final

Advantages of using product renders in your project

At Infinitia we carry out a comprehensive product development service, which includes product renderings and concept visualization. Unlike other companies, at Infinitia we work on the entire life cycle of a product, from its conception to support in manufacturing. Therefore, no detail escapes us.

We are professionals. Our designs always take into account the feasibility and restrictions associated with the final manufacturing processes. A team of engineering and product development specialists is at your disposal to create optimal objects for your business. But these are not the only advantages of using product renderings for your project:

  • It is a real and visible sample of the future product.
  • Allows you to view and compare different materials and finishes in a fast and economical way. With this type of image, your company saves on manufacturing.
  • Product renders also help tovalidate directlyyour project with end users or clients, among others.
  • It is adaptable and flexible. Renderings allow for different combinations of aesthetics, materials, and other types of designs.

Examples of our 3D rendering work

And since there is no better way to understand the meaning of a render or, rather, of this concept visualization and rendering service, we leave you here with a couple of examples of work that we have carried out from the Infinitia laboratory:

  • Conceptual design of new products for surface cleaning at home: In this first example, our Strategic Design team was tasked with creating a new surface cleaning product. To do so, after an extensive market research process, we presented our design after performing 3D modelling and rendering so that the client could carry out the aesthetic and functional validation of the product.
  • Packaging design for a new perfume: Once again, after the process of developing the different design proposals for the packaging, we were in charge of giving shape to these ideas. How? Through 3D modelling and product rendering, which allowed us to capture our team’s ideas with total precision and accuracy.

Contact with us

Request a call, tell us about your project and we will call you back.
receive a tailored professional response